Facebook advertising works – incredibly well. Facebook ads are a much better online advertising vehicle for local SMB companies, and every SMB business should find a way to add it to your marketing mix.
First let’s explain the difference between paid search (like Google Adwords) and paid social, basically: paid search helps prospective customers find your business, while paid social helps your business find prospective customers. Facebook advertising makes this possible allowing you to target specific audiences that are likely to be interested in your services and products by leveraging the huge amount of data Facebook has about its users. Facebook, just like Google, is always changing and you want to make sure you find the right company (not just someone who says “we can do that for you”) to unlock the gates to potential new customers that Facebook ads can bring you. Give us a call, and let’s talk about how we can help you.
Want To Be Top Of Mind Awareness To Your Hottest Prospects … The People That Have Visited Your Website Already?
Of course, you do! The average website conversion rate is only a little more than 2% on the first visit. This means approximately 98% of visitors will come to your website and not only leave, but also not buy from you. Wouldn’t you want a way to get them to come back to your website, and cost effectively? We have the solution with SuccessfulPages Retargeting
What is Re-Targeting and How Can It Help My Business or Practice?
- Retargeting can boost ad response up to 400%
- Website visitors who are retargeted with display ads are 70 percent more likely to convert on your website
- 75% of consumers have noticed being retargeted after they visited an advertiser’s website
- 56% of retargeting is used to acquire customers